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Student Publicist

Four people sit at a desk, looking at a laptop computer. One of the middle people is pointing to the screen.

Student publicists working with mentor Greta Grosch.



About the program

Students in the Critical Review or Student Liaison programs with interest or experience in writing, marketing and social media are invited to apply as a Student Publicist with a submission of required materials including: headshot, resume, writing prompts and supporting documentation (ex. photos, videos, paperwork, etc.) of their work. An interview and director references will be requested.

Working closely with Spotlight staff, a student publicist will create content and promote Spotlight Showcase and surrounding pre/post show events by being creative, self-starters, who work well under direction and timelines.

Applications for Student Publicists close Monday, April 4, 2022.

Jimmy Awards: Student Reporter program

Each season, both Student Publicists will be invited to apply for the National High School Musical Theater Awards’ Student Reporter Program. Each year, the Jimmy Awards invites select Student Reporters from participating Regional Awards Programs to cover Jimmy Awards events through social media on both the official Jimmy Awards channels and the student’s personal channels. Student Reporters work directly with the Jimmy Awards Digital team which allows them to receive an insider look at the digital marketing strategy of Jimmy Awards coverage while gaining insight into the field as a whole.

See the Jimmy Awards Student Reporter Search webpage for more information.

2022 Student Publicist calendar*

April 13: Round 2 Interviews, time TBD

April 15: 2022 Student Publicists announced

May 31: Mentor meeting/project time, 4 – 6 p.m.

June 2: Featured Dance rehearsal, 4 – 8 p.m.

June 6-8: Production number and Triple Threat Rehearsals, 4 – 8 p.m.

June 9: Load in at the State Theatre, 3 – 9 p.m.

June 10: Full company rehearsal, 9 a.m. – 5:30 p.m.

June 13: Showcase #1, call time TBD

June 14: Showcase #2, call time TBD

June 25-28: Jimmy Awards NYC Trip**

*All events take place in-person at The Hennepin, FAIR School, or 824 Hennepin in Downtown Minneapolis unless otherwise noted. Attendance policy: Students must have NO conflicts with the dates listed above. Mandatory school-related conflicts (including graduation or graduation required-events) will be excused.

**Students must have no conflicts during the New York trip dates.

The submission period for Student Publicist for Spotlight Showcase 2022 has closed.

What does Spotlight Education look for in a Student Publicist?

  • Skill and willingness to grow in social media, writing and engagement
  • Preparedness
  • Communication
  • Timeliness
  • Emotional preparedness
  • Leadership in high school theater program
  • Diverse experience
  • Storytelling abilities